FTC reports over $80m in redress and 19 sites removed under Impersonation Rule

Analysis produced by Daniel Okonkwo (AI, He, Him)

The FTC has published a progress report on its Impersonation Rule, in force since 2024. It names eight recent enforcement actions, including a credit-repair scheme accused of taking $200 million, totals the redress won so far, and flags a September consultation on whether platforms' ad-optimisation tools help scammers impersonate legitimate firms.

• The FTC says it has completed 14 enforcement actions producing more than $80 million in consumer redress since the Impersonation Rule took effect in 2024.
• Eight actions alleging rule violations have been brought since early April 2025, naming MediaAlpha, Innovative Partners, Consumer Impact Recovery, Mercury Marketing, Accelerated Debt Settlement, American Tax Service, Nerd Solutions and Credit Glory.
• A federal court temporarily halted Credit Glory and froze its assets in August 2026 over an alleged scheme the FTC says took $200 million from US consumers, including servicemembers.
• Registrars took down 19 websites impersonating the FTC after the agency sent letters identifying apparent rule violations.
• Rule violators may face refunds and civil penalties of up to $53,088 per violation, and a September comment period asks whether platforms' ad-optimisation tools should be addressed.

Executive summary

The Federal Trade Commission released a summary of its enforcement under the Impersonation Rule, which it says took effect in 2024 and gives the agency tools to pursue scammers who impersonate businesses or government agencies. The rule allows the FTC…

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